12.December.2009

Bumper stickers

Bumper stickers and car magnets are an interesting window into human identities and human values. Generally people aren’t paid to put these kinds of things on their vehicles so we know they’re authentic. And in our culture, a car or truck is a serious reflection of who we are. We’re generally very careful about what kind of vehicle we own, much like we’re very careful about what kind of clothes we put on to be seen in. Given these factors, bumper stickers are powerful indicators of a vehicle owner’s values. From rainbows to Darwin fishes, there’s a surprising amount of background knowledge needed to really get the iconography. And sometimes it’s just really straightforward.

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This entry was posted on Saturday, December 12th, 2009 at 12:33 am and is filed under Advertising (& branding), Photos. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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