Advertisers make good advocates

The Age of Persuasion is a CBC radio show that I've always enjoyed.[1. Here's a link to a live stream of an episode on the branding and rebranding of sharks and other things.] Terry O'Reilly is the host and has…

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The Olympics versus Tiger Woods

Ages ago I wrote about how the brand of the Olympics is a safer investment than investing in a single athlete or even an entire team. Since I wrote that, a particularly high profile athlete has had a massive brand…

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Fair trade, fairly traded

I drink a lot of coffee. And sometimes I like to have a well made coffee. And sometimes I'll drink any ole' gas station coffee. But generally speaking, it matters to me if coffee is grown organically. Even more so,…

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Challenges for the modern journalist

Okay. I've been very critical of journalists and newspapers that are getting it wrong on climate change: here and here and here. But you should know that I have moments of being more, well, sympathetic with the modern journalist. I…

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Making Tim Ball

This is a story about one of my moments of glory. Some of you know that some years ago I was fundraising for Greenpeace. One particularly cold winter day, I engaged a passerby in a conversation about global warming. The…

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Bumper stickers

Bumper stickers and car magnets are an interesting window into human identities and human values. Generally people aren't paid to put these kinds of things on their vehicles so we know they're authentic. And in our culture, a car or…

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Random ideas about Rex Murphy

The thing about Rex Murphy that troubles me is the way he calls his show "Cross-Country Checkup" but whenever I find myself listening I hear a representative from The Conference Board of Canada or the Fraser Institute. These guys (they…

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Intention and responsibility

It is entirely possible for the meanings we create to be beyond our intent and within our responsibility. I've said¬† this before, here. You have to read down a ways to get to it, and it's so fascinating, that I…

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Positioning the other, again

So last week I wrote about a bus ad that I photographed and posted claiming that it was racist. But I didn't really speak to how or why it was racist. And it's important to be able to say why.…

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Truth in Advertising

This is a good ad. I love the copy. It's folksy - the language is down to earth. Heck, it could be my mom talking, the voice of the ad is that good. "Fact is, truth is an essential part…

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